The American spirit lives on at a 300-year-old, cream-line dairy farm, where a farmer is working around the clock to bottle his own milk after his processor told him to dump it. Locals are lining up to support him. When Ben Brown’s dairy processor told him they could no longer buy his milk, he got to work bottling it himself.

Brown’s Whoa Nellie Dairy farm has been providing high-quality, cream-line milk since the 1700s. He sells some of it at his on-site farm store, but a large portion of it used to be sold to a dairy processor who pasteurized and bottled it for local restaurants and markets.

When he realized he would have to dump hundreds of gallons of milk each week until his 70 milking cows dried up, he couldn’t bear it. So he got to work, literally around the clock, pasteurizing it in small batches in his 30-gallon vat and bottling it up.

posted on Facebook that they’d open up the farm store for additional hours to sell the milk directly to consumers, and the response was overwhelming: The line to get in the store was at least 20 customers deep for several hours, the local news reported.

They sold out within hours and have sold out almost every day since. On days they don’t sell out, they donate their fresh, non-homogenized milk to local charities. “I hate waste, and I don’t want to dump milk. People can use it, and I still have to pay my bills,” Brown said. Brown and his wife Mary Beth purchased the farm four years ago from Ben’s parents.

He admitted to a local newspaper that his family has “barely been scraping by” in recent years, and that at first, he was afraid the lockdown would be the end of them.